About

An answer, not a command

SAYFURTHER is what you say when someone asks how far. Not a slogan shouted at you — a sentence you get to finish yourself.

The name came before the product. Somebody asks how far you're going, and there's a version of you that shortens the answer, and a version that doesn't. We built for the second one.

Then we went looking for the variable that decides which version shows up. It isn't willpower, most days. Hydration is the quiet variable of distance — the thing that decides whether the last third of anything (a run, a shift, a day) is available to you.†

So we made one product. Zero-sugar electrolyte sticks with 500 mg sodium, 200 mg potassium and 60 mg magnesium, in ratios that respect how sweat actually works. One SKU, five flavors, no catalog to distract from it.

A coastal road at dawn with a runner in the distance

Claims discipline

What we will and won't say.

Honesty is the positioning. We sell salt, minerals and good ratios — not miracles. Restraint is a feature, so we wrote ours down.

We will say

  • Exactly how many milligrams of each mineral are in a stick.
  • What sodium, potassium and magnesium do in the body, at ingredient level.
  • That plain water may be enough for some people, most days.
  • Who this product is not for, in the same type size as the rest.

We won't say

  • That it prevents, treats or cures anything.
  • "Clinically proven." We ran no clinical trial.
  • That it boosts performance or metabolism.
  • That it detoxes anything. Nothing does.

Say hello

We read everything.

Questions about the formula, the sodium, the flavors, or a line on this site you think overreaches — send it.

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